Mothership Auto – Privacy Policy

1. Information We Collect

We may collect the following information:

• Dealership Information: dealership number, email, location, and payment details.
• User Account Information: names, emails, and login credentials of authorized employees.
• Vehicle Information: VINs, photos, pricing, and trade-in checklist data.
• Customer Information: if a customer scans a QR code and submits details (e.g., name, phone, email for test drives).
• Usage Information: how users interact with our Services (logs, device data, browser type).
• Analytics Data: including the number of times QR codes are scanned, average response time to customer inquiries, and turnaround times for trade-in checklist tasks.

2. How We Use Information

We use collected information to:

• Provide and operate our Services.
• Generate vehicle pages and QR codes.
• Process payments and manage subscriptions.
• Enable dealership employees to complete trade-in checklists.
• Respond to inquiries and provide customer support.
• Perform data analysis to help dealerships measure customer engagement (QR scans) and improve operational efficiency (trade-in turnaround times).
• Improve our Services and develop new features.

3. How We Share Information

We do not sell or rent personal information. We may share information only with:

• Service Providers: trusted third parties who help us process payments, host data, or provide support.
• Dealerships: customer test drive inquiries submitted through QR code pages will be shared with the dealership that owns the vehicle.
• Aggregated Analytics: dealerships may receive analytics reports about their vehicles' QR scans, customer activity, and operational metrics. These reports do not include personal data beyond what customers voluntarily submit.
• Legal Requirements: if required by law, regulation, or legal process.

4. Data Security

We implement reasonable safeguards to protect information. However, no system is 100% secure, and we cannot guarantee complete security of your data.

5. Data Retention

We retain dealership and customer information for as long as necessary to provide Services or comply with legal obligations. You may request deletion of your account information by contacting us.

6. Children's Privacy

Our Services are intended for businesses and are not directed to children under 13. We do not knowingly collect information from children.

7. Your Choices

• Dealerships may update their account information through the app or by contacting us.
• Customers who submit information through a QR code page may request that their information be removed by contacting the dealership directly.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted with a new "Effective Date." Continued use of our Services means you accept the updated policy.

9. Contact Us

If you have questions about this Privacy Policy, please contact us.